Through our Reflections series we share nuggets of wisdom from our ongoing research for the Holstee Membership as well as personal experiences that have changed how we see the world.
October 05, 2017

Our team values.

A few years ago, we started creating a list of Holstee team values. Over the years, we have continued to update, edit, and add to this list as our people and our beliefs have changed.

Below is our latest version (still a work in progress!). Feel free to use them, steal them, or share them as you wish.

- Holstee Team Values -

Intention Over Impulse

We see through the clutter and distractions of frequent notifications. We strive to be present as we follow through on plans toward our end goal.

Take Time and Give Space

Once we decide what we want to accomplish, we give ourselves ample time to see it through. All the same, we give space to our teammates that allows them to see their projects through as well.

Just Keep Making

Feeling stuck? Writer's block? Stumped with a design? Forget your own judgement and the judgement of others and just keep making. Clarity will come through as your authentic voice shines.

Nothing Need Be Done

We don’t need to do anything. We are here by choice. We all create here by choice. We participate in this universe and can give and take from it as we wish. Knowing that we are in control of our lives and our output is liberating.

Be Honest

We must trust and care enough for each other to be honest with our work, our feelings, and our goals. We ask for feedback and kindly share our opinions. We are supportive. We trust and care for others. And we are there when someone needs us.

Give It Your All

Whatever we are doing, we do it with the craftsman’s spirit: with care, thought, and precision. We work not just with our hands or our head, but also with our heart.

Consider The Impact

In every decision, we consider the impact of our action as well as the impact of our inaction.

Resources Over Requirements

Tools, processes, meetings. Everything Holstee provides are just resources to enable us. None of them are requirements. We take what we need, and give what we can.

Challenge is an Opportunity

When something turns out differently than expected, this is an opportunity to explore and learn something new.

Write Your Own Story

Where we go in our wondrous lives is up to us. Be the author of the story of your life.

Mike and Dave Radparvar
Co-Founders, Holstee

P.S. Have a team of your own? Looking to build more purpose into your company? Reply and let us know — in the last year, we have begun taking on select client work with mission-aligned companies looking to create and amplify values within their organizations.

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January 07, 2018

Life goals.

“Your audacious life goals are fabulous. We're proud of you for having them. But it's possible that those goals are designed to distract you from the thing that's really frightening you — the shift in daily habits that would mean a re–invention of how you see yourself.” - Seth Godin I was recently reflecting on what success looks like in my life. If I were to die in a week, a year, or a few decades, what would it take for me to be able to say, “Well, I did it — I accomplished everything I wanted. I lived a...


October 17, 2017


These days, I am finding myself wrapped up in the news — devastating tragedies, one after another.

My mind is filled with questions. Why would someone do this? How could it be possible? Why does it keep happening? What can be done now? The questions don’t seem to end.

I recently reached a point at which I was



October 03, 2017

Sandwich of the future.

I love sandwiches — both making and eating them. So when I heard that there was a famous man in Syracuse, Sicily, who makes just a few dozen sandwiches a day and has a constant line out the door, my interest peaked.

Turns out he doesn’t just make sandwiches but he



September 28, 2017

Wait till you see the flowers by the pool.

September 2015 was a big month for us.

I was about to get married, Dave was turning 30, and our third co-founder, Fabian, was about to start a new project after eight years of working with us on Holstee.

So at the very last minute, we decided to go on a combo bachelor-birthday-send-off weekend trip. We booked the only place we could find that was near nature and had availability that night. We borrowed a car and made our way north up Route 28 out of New York City.

When we arrived at the bungalow we’d booked, we looked around. Without saying anything, we knew exactly what one another was thinking



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