How it all started, and what continues to inspire us today.
In 2009 we wrote the Holstee Manifesto — our own definition of success. Today the words of the Manifesto continue to inspire us and our work.
The Holstee Manifesto
Bring the manifesto into your home as a daily inspiration and reminder to live the life you love. The manifesto also makes for a great gift for a friend ready (or who needs an extra nudge!) to take the next big step in their life!
Holstee Manifesto Poster (18x24)
Holstee Manifesto Gold Metallic Print (5x7)
Holstee Manifesto Greeting Cards
This is Your Life Baseball Cap
Holstee Manifesto Poster (12x16)
The Holstee Manifesto
In 2009, the Holstee Manifesto took form as a bold letterpress poster designed by Rachael Beresh. It quickly became a viral sensation, with the Washington Post dubbing it "The Next Just Do It."
Thanks to our worldwide community, the Manifesto has since been translated into 13 languages, including Spanish, Japanese, Korean, Polish, Hebrew, and Arabic. The incredible response continues to humble and inspire us, proving that with genuine positive intentions, anything is possible.
The Manifesto's reach has extended beyond the visual, inspiring musical interpretations that have resonated with millions. In 2020, the track "Change It" brought the Manifesto's words to life in song, reaching over 5 million listeners. In 2025, Maesic's "Life is Simple" carried the Manifesto's message even further, with over 55 million streams to date.
The incredible response continues to humble and inspire us, proving that with genuine positive intentions, anything is possible.
Shop Manifesto
Holstee Manifesto Inspired Designs
Holstee Manifesto Blackout Poetry Tote - Black
Holstee Manifesto Blackout Poetry Tote - Natural
Holstee Manifesto Sweatshirt - Black / S
Holstee Manifesto Sweatshirt - Navy / S
Holstee Manifesto Sweatshirt - Green / S
Holstee Manifesto Sweatshirt - Gray / S
Download Manifesto
Download the Holstee Manifesto.
Get the Holstee Manifesto in desktop and mobile friendly sizes for free by joining our newsletter — your first email will include a download link!
Go beyond the Holstee Manifesto.
The ideas laid out in the Holstee Manifesto aren’t a goal, they are a practice. To bring the ideas of the Manifesto into our lives we developed the Holstee Membership.
Our monthly membership helps conscious people (like you!) live a more meaningful life through actionable guides, inspiring live events, thought-provoking content, and a like-minded community.